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BY JACK ETZEL
So you’ve said to yourself, “Hey, if I had the money to open a
franchise, any kind at all, I bet I could make a lot of money.” Don’t
bet on that. For this month’s Perspective, we spoke with a local man
who you may have seen on CNN, or eaten in one of his franchises, or
used a service that one of his companies franchised to other
entrepreneurs. Since leaving his job as a young executive with Exxon,
Ron Sofranko has not only transformed his own life, but that of
countless others, all in the name of ‘franchise.’ We met at the
Cranberry office of one of his latest ventures, BookSmarts™, a tax and
accounting franchise aimed at small businesses. |
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